One Blue Studio is a premium brand design studio that helps brands position themselves as experts in their field through strategic and inspiring designs. Based in Nottingham, the studio specialises in a range of services for premium and luxury lifestyle brands. Their services include Brand Strategy, Brand Identity Design, Website Design, and Brand Collateral Design (stationery, social media posts, & marketing material).
Well, the business started as Farai’s personal freelance brand, and when we got married, we made the decision to expand the business as partners and named it One Blue Studio. Funny story, we actually named the business after our Grade 1 class (1 Blue) in Primary School which was where we initially met, in 1996.
Competition is always going to be there and especially considering there’s platforms like Fiverr where designers offer the same services for only 5% of what we charge, it’s not easy. But we never really worry about that. Our process and the quality of our work is enough to convince potential clients to want to invest in their brand. We only work with brands who are ready to invest, grow, and make an impact.
We love to work with passionate entrepreneurs in the Beauty & Wellness, Hospitality & Lifestyle Industries. Because of the fact that we cater to the Lifestyle industry, our ideal customers are brands that value quality in terms of their products/ services. Its brands who want to position themselves in the market as premium/luxury brands. They want to feel confident about their brand and how they look in the eyes of their customers/ clients.
Wheew who knows? Our hope is to continue growing, work with well-known brands, and also be able to create employment. We have a whole vision board in our home office and we try to work towards each of the items on it everyday, we just trust God and put Him at the centre of it all. With Him by our side, we know it’s all under control!
With everything going digital, a lot of companies are now operating virtually. We are well positioned to assist in the global technological transition and help more passionate entrepreneurs transform their brands and businesses.
Like everything in life, there’s pros and cons.
Pro – We understand each other’s language and perspectives. We can speak in design jargon as much as we want lol.
Con – Not knowing when to switch off. We could be out on a dinner date and we find ourselves discussing some ideas or a client or something. Also, spending too much time together as we both work from home, it can be a bit too much lol. However, we haven’t driven each other crazy yet so that’s good 🙂
Defining roles. We have outlined roles and responsibilities when it comes to the business. So we know who makes the final decision in which aspect of the business. This has really helped us avoid conflict within our working relationship.
Seeing and learning about the journeys of other passionate entrepreneurs, people who were once in our shoes – building a small business from scratch and seeing how our clients’ react when we show them the work we have done for them! We have worked with so many passionate business owners and we love to watch them transform their businesses and knowing that we had a part to play in their journey.
Contacts
Website & Portfolio: https://www.onebluestudio.co.uk
Facebook: https://www.facebook.com/onebluestudio
Instagram: https://www.instagram.com/onebluestudio/